I marry design and systems thinking to help ambitious clients build engaging brand identities, campaigns and products alike. My superpower is building little brand universes: I do my best work when tasked with connecting all the dots.

I marry design and systems thinking to help ambitious clients build engaging brand identities, campaigns and products alike. My superpower is building little brand universes: I do my best work when tasked with connecting all the dots.

I marry design and systems thinking to help ambitious clients build engaging brand identities, campaigns and products alike. My superpower is building little brand universes: I do my best work when tasked with connecting all the dots.

In my studio positions and independently I’ve been fortunate to work on multifaceted projects in varied industries.

In my studio positions and independently I’ve been fortunate to work on multifaceted projects in varied industries.

A broad set of specialized skills makes me a generalist in execution: moving fluidly from screen to print and beyond allows me to shape holistic brand stories for my clients.

A broad set of specialized skills makes me a generalist in execution: moving fluidly from screen to print and beyond allows me to shape holistic brand stories for my clients.

Select clients

Alate Partners
The Broadview Hotel
Canada Life
Canada Post
Galderma
Hertz
Konica Minolta
Mackenzie Investments
Myseum of Toronto
Novo Nordisk
Ontario Lottery & Gaming
Ontario Science Centre
Oxfam
Reckitt
RBC
Roche
Westbank

Select experience

Senior Designer
FCL

Senior Designer
Ove/Publicis

Senior Designer
Dream Unlimited

Creative Director
monograph

Art Director
Vanderbrand

Art Director
ANTIBODY/Dentsu

Select experience

Senior Brand Designer
Ove Brand Design

Designer
Entro

Senior Designer
Dream Unlimited

Creative Director
monograph

Art Director
Vanderbrand

Art Director
Dentsu/ANTIBODY

Select experience

Senior Brand Designer
Ove Brand Design

Designer
Entro

Senior Designer
Dream Unlimited

Creative Director
monograph

Art Director
Vanderbrand

Art Director
Dentsu/ANTIBODY

Select experience

Senior Designer
FCL

Senior Designer
Ove/Publicis

Senior Designer
Dream Unlimited

Creative Director
monograph

Art Director
Vanderbrand

Art Director
ANTIBODY/Dentsu

Select experience

Senior Designer
FCL

Senior Brand Designer
Ove/Publicis

Senior Designer
Dream Unlimited

Creative Director
monograph

Art Director
Vanderbrand

Art Director
ANTIBODY/Dentsu

Creative services

Art direction
Brand identity systems
Integrated campaigns
Social media content
Motion language & design
Editorial design
Content strategy
Icon design & spot illustration
Packaging design
Branded environments & signage

For inquiries and collaboration, please contact me at thecassmellow@gmail.com.

©Cassandra Mellow 2022
©Cassandra Mellow 2020